and love.
Marketing sites that move
An Aphelio is a compact, vector-native motion file that travels with your product the same way a static asset does. Each one weighs a few kilobytes, redraws crisply on any panel, and plays back identically in a browser, a phone build or an embedded screen. AphelioLab is where teams author, review and ship them.
Watch the tourFour things this format does that sprite sheets and video files never managed.
An Aphelio stores curves and keyframes instead of frames, so a six-second loop lands around 9 kB — roughly a fortieth of the same clip exported as video.
Every shape stays a vector, so one file is crisp on a 320-pixel watch face and on a four-metre lobby panel with no second export.
The same file drops into web bundles, mobile builds, desktop shells and game engines. Each player reads it directly — nothing is re-cut per target.
Groups, paths and colours keep their names and stay reachable at runtime, so an Aphelio can answer to scroll position, a cursor, or live data from your app.
Aphelio files ship inside 138,400+ products — and in a fair number of the tools you already keep open.
Marketing sites that move
Reward moments that feel earned
Reaction packs inside chat
…and AphelioLab makes it routine.
Dial and face motion for wearables
Data stories that move
First-run walkthroughs
Tools and reading to help you ship your first file this week.
Browse a library of 91,000 ready-to-drop files, free to use in commercial work.
Then recolour any of them to your own brand with the Palette tool or the Aphelio Editor.
Browse the libraryIf you have some animation chops, export straight out of your motion app with our plugin. Otherwise bring an SVG and let the converter apply a preset.
Aphelio also plays natively in a few dozen other tools
Motion designers handed animation over as a reference clip. Engineers either rebuilt it by hand in code or shipped a heavy sprite sheet and hoped nobody looked closely. Either way the result drifted from what was approved, and any change meant starting the loop over.
Ines Kováts wrote a small exporter that walked a motion project's layer tree and wrote it out as plain text instead of pixels. She paired it with a browser player that redrew the curves at runtime — the first time an animation could be reviewed in a pull request rather than emailed round as a clip.
Engineers Dario Feld, Priya Raghunath and Tomas Bekele at a travel marketplace saw what the format solved. They teamed up with motion lead Ada Oyelaran to write the first phone-side players, and named the file an Aphelio.
AphelioLab opened as a place to test, host and share these files, with a public library on the first day and a web player anyone could embed.
A desktop-platform foundation released a native C# renderer, putting Aphelio on desktop operating systems and inside a large chunk of enterprise software.
Two more renderers arrived in the same year: a C++ engine small enough for appliance firmware, and a declarative binding that put Aphelio on in-car dashboards and kiosk screens.
.aphx arrived: an open container that packs several Aphelio files together with the fonts, bitmaps and theme variants they depend on, so one asset covers a whole flow.
Bring motion into the work your team already does every day.
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