Checkout Completion vs Cart Start — Unique Profiles (All vs New)

Tracks how many profiles finish checkout against those who only start a cart, indexed to the prior period.

You can edit • Owned by Marisol Ferrante 2 dashboards • 1 notebook
Computed 18 min ago
% change from prior period
800% 600% 400% 200% 0% -200% Mar 7 Mar 14 Mar 21 Mar 28 Apr 4 Apr 11 Apr 18 Apr 25 May 2 May 9 May 16
A1 All profiles, Checkout A2 New profiles, Checkout B1 All profiles, Cart start B2 New profiles, Cart start
Break down by:
Segment Event Mon, May 12 Tue, May 13 Wed, May 14 Thu, May 15 Fri, May 16 Row average
All profiles Checkout completed 63.4% -4.87% 108% 173% 16.2% 26.1%
New profiles Checkout completed 91.6% 12.4% 147% 218% -7.35% 38.9%
All profiles Cart started 57.8% -2.16% 94.3% 151% 11.7% 22.4%