FarelarkTM
Terraced fields around a hillside village — Rajan Lama, CC0 via Openverse

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Media kit · Updated March 2025

Longtail boats moored on a turquoise bay in southern Thailand — Rawpixel, CC0 via Openverse

The travel membership that gets 1.4 million people on planes

Farelark pairs fare-tracking software with a desk of human route analysts to surface mistake fares and shoulder-season drops up to 84% below list. Every alert is checked by a person before it ships, which is why our members open them — and why they trust the brands we let in.

Cones of coloured spices at a market stall in Marrakech — Michael Burridge, CC0 via Openverse
9Years watching fares
1.94M+Monthly inbox impressions
1.4M+Active members
72Average net promoter

Who reads us

  • Household income: Over $118k (54%)
  • Education: Four-year degree or higher
  • Age: 25–34 (46%), 35–44 (23%), 45–54 (14%)
  • Gender: Women (56%), Men (44%)

Who we work with

We put members ahead of impressions, so we only run partners whose product a traveler would actually thank us for. Fewer placements, longer relationships, and briefs we help you write.

Colourful illuminated lanterns strung overhead at night — Jose Varghese, CC0 via Openverse
A traveller climbing wide stone steps between green hillsides — Yam B Chhetri, CC0 via Openverse
Northline Bank The Mileage Desk Atlas & Compass Dawn Dispatch Voyage Goods
“Farelark treated our relaunch like it was their own. They rewrote the placement three times to sound like their editors, held the send until our landing page was ready, and gave us the honest read on what their members would ignore.”
— Rosalind Achebe, Brand Director at Atlas & Compass
A waterfall in the Costa Rican rainforest — Rawpixel, CC0 via Openverse
$188$612
San José
A yellow hillside tram carriage in Lisbon — Rawpixel, CC0 via Openverse
$341$905
Lisbon
See more fares
Sponsored by:
LOGO GOES HERE

Your headline sits here

Two lines of partner copy, written with our editors so it reads like the rest of the email.

Your CTA here

Sponsor the daily fare drop

Every morning we send hand-checked fares to our free members across 68 departure cities. One partner per send, directly under the deals people opened the email for.

  • One sponsor per daily send
  • 815,000 inboxes per day
  • 53% average open rate

…and the switchbacks were built long before the road was.

Red sandstone buttes in Red Rock Canyon State Park — RuggyBearLA, CC BY 2.0 via Openverse
Sponsored by:LOGO GOES HERE
IMAGE GOES HERE

Your headline sits here

Up to 70 words of partner copy, plus a link. We share the draft with you before it ships and never run the same placement twice in a month.

Your CTA here

Sponsor the weekly letters

Long Way Round takes members deep into one region a week, reported by writers who live there. Sent Wednesday mornings.

The Approach covers fare news, award-chart changes and the small tactics that save a trip. Sent Mondays.

  • 1.62M inboxes
  • 71% average open rate

Let’s put your brand in the send

Get the rate card, audience breakdown and the next four open sponsor dates. If you want something bigger than a placement, say so — we build those too.

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