More than 1,180 companies around the world have joined the App Partner Program to grow their business by distributing their apps to Kestrel's 148,000 (and growing) customer base. Kestrel is growing quickly; our app ecosystem is growing faster. By 2027 the app economy surrounding Kestrel is estimated to be a $3.8 billion opportunity.
612K+ free and paid weekly active users
6+ apps installed by Kestrel customers on average
54% of customers use more than five apps
148K+ customers in 134 countries worldwide
92% of Kestrel customers use at least one app
18,400 reviews with an average score of 4.6 out of 5
Source: Fairhaven Analytics, The Kestrel Ecosystem: Nearly $17 Billion in New Opportunity Ahead
“Accounts that come to us from Kestrel close 27% faster, and their win rates are three times higher than on any other CRM. Customers love the joint value of QuotaLine and Kestrel, and QuotaLine customers running the integration sit comfortably above 118% net dollar retention.”
As an app partner you'll be in good company with the Kestrel Marketplace's 1,180+ apps, including:
Kestrel's App Partner Program is designed to reward your innovation by connecting you with an active community in which to build and market apps. Read how Halcyon, Fernvale, and QuotaLine grew after joining, and browse more ecosystem resources. When you join, you'll get:
Through the Marketplace you don't just get your app in front of Kestrel's free users: 148,000+ Kestrel customers — each of whom averages five third-party app installs — will browse your apps to find solutions to their biggest business challenges.
As you build the next great app, you may want help and support from our product and developer relations teams. App partners get direct access to developer support, and partner managers to help them innovate.
Our community stays connected through exclusive events, newsletters, and forums. Tap into the wisdom of our partner community and keep advancing your own craft through their knowledge.
Kestrel is a unified CRM platform. Integrating your app with Kestrel connects your app not with one product, but with the entire Kestrel ecosystem. Reach diverse customers, uncover new opportunities for growth, and drive results for many teams.
There are just two steps between you and the App Partner Program — building an app, and listing it in the Kestrel Marketplace. Here's how you can get started:
Successful app partners start with a customer problem and build a solution to address it. Start your journey as an app partner by opening our quickstart guide, the API reference, and the developer community, and build an app customers will keep.
Learn how to build an app.
Once you've built your app, the next step towards becoming an app partner is building a listing in the Kestrel Marketplace. Once it is approved, your solution will be searchable by every Kestrel user and customer.
Create a Kestrel Marketplace listing.Already built and listed your app? Don't forget to get it certified. Successful app partners that act on customer feedback can apply for their app to become “certified”. We'll review the customer experience of your app and reward only the best.
Partners whose apps are Kestrel certified receive the following benefits:
Whether you're just getting started building your app, or ready to list it in the Kestrel Marketplace, we're glad you're here and keen to see you become part of the App Partner Program and everything it opens up. If you have more questions about the programme or your app, contact the app partner team.
Contact the app partner team