Netherby — Habit tracker research recap

Nordhaven habit app interviews PDF document

Interview 1: Rowan, 27, night-shift nurse

Rowan wanted a fast way to log meals and water between rounds, but felt the setup asked far too much up front. She said the app "looked helpful, but the first screens read like a form, not a guide."

Main pain points

Too many questions before she could see any value.
The payoff for each step was unclear.
Permission requests arrived too early.
She doubted the app would support her real goals.
She nearly quit before finishing account setup.

Quote

"I just wanted to see what a normal day looks like — instead I had to describe one first."

You are a product designer helping me prepare a team readout.
I will share user research notes. First, summarise the main problems in plain English. Then group them into 3–5 themes. After that, draft a short product brief, a recommended onboarding flow, and the two experiments worth running next.