End the scavenger hunt for insight

Sondell is the calmest way to run a study, recruit the right participants, and read what came back — in one place.

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Trusted by 284,000+ designers, marketers, researchers and product folks to settle arguments with evidence

Every research method, in one workspace

Qualitative or quantitative, moderated or unmoderated. Whichever question you woke up with, the tooling is already here.

Live interviews
Prototype tests
Surveys
First-click tests
Five-second tests
Preference tests
Card sorts
Tree tests

Upcoming sessions

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Design
“Tree testing here is the closest thing our team has to a cheat code. The power-to-fuss ratio is unreasonable.”
Marisol Enright,Head of Design at Northvale
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Need participants? Already handled

Our own panel lets you recruit B2C and B2B participants who actually match the audience you are designing for — usually within the hour.

Portrait of a panel member — Korede Adenola on PexelsTomás L.
Portrait of a panel member — Thanh Xuan Nguyen Ly on PexelsPriya R.
Portrait of a panel member — Jake Nackos on UnsplashWren K.

486,300 panelists

Panel members in every timezone you are likely to design for.

412 targeting attributes

Filter by age, occupation, interests, product usage and more.

34 languages

Write, run and read a study in any of thirty-four languages.

118 countries

Reach people in 118 countries without chasing local recruiters.

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Marketing
“We put Sondell in front of every launch decision now — landing pages, app flows, even the radio script.”
Dara Whitlock,VP Brand & Communications at Tallowbox

Less data wrangling, more sense making

A full analysis bench sits on top of every study, so you can slice the responses and leave with something you can actually say out loud.

Result filters
Text analysis
Path analysis
Click and heat maps
Agreement matrices
Similarity matrices
Flow analysis
24Total participants
7 of 24Responses shown (filtered)
Export 7 results as CSV
? 1. Questions

How likely would you be to send a voice note instead of a text message to someone you have just matched with?

Country ×
Portugal
New Zealand
Education level ×
Completed secondary
Product
“Moving to a paid plan took one meeting. You can build a test before lunch, have feedback by three, and recruit people who fit the brief. The maths is not close.”
Elias Boughton,Product Design Manager at Grovewell
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Research features

Rich media stimuli

Test interactive prototypes, static images, animated GIFs, video and audio files.

Conditional logic

Raise completion rates by only asking questions that follow from earlier answers.

Audience splitting

Give each participant one design variant so your comparisons stay unbiased.

Custom screeners

Ask qualifying questions up front so only the right people reach the study.

Post-study redirects

Send participants back to your site or an incentive page the moment they finish.

No study limits

Run as many studies as you like, as often as you like, on any plan we sell.

Multi-device support

Specify which devices participants may use when taking an unmoderated study.

Comments and mentions

Threaded comments in the builder and on result pages keep the team in one place.

Multi-language support

Participant interfaces are translated into 34 languages for global studies.

Hidden fields

Capture extra participant data quietly, without asking anyone to type it in.

Custom branding

Dress the participant experience in your own logo, colours and wording.

SOC 2 & GDPR compliant

Data is backed up and encrypted in transit and at rest, in line with both standards.

CSV exports

Take the full study data set out as CSV and analyse it in whatever you prefer.

Unlimited viewers

Invite any number of external collaborators to read and comment. Paid plans only.

Make research an ordinary habit

Start on the free plan and run your first study this week.

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