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Solstead for startups

Find the buyers who actually convert

Build the target list, test the message, learn what lands, then scale only the plays that earn it — from your first ten accounts to your ten-thousandth.

Apply to join Keel

Powering the growth motions of teams building the next decade of software

Your revenue engine, from day one

Solstead grows with you — from one founder sending outbound at midnight to a forty-person revenue org running plays on a schedule.

What should Scout research?

Describe the data you want found, generated, or scored

Open https://directory.example.org
> Check whether the company handles PHI
> Classify as B2B, B2C, or marketplace
> Filter to Region = Nordics and Year ≥ 2022
> Pull the latest compliance summary
Type / to insert a column ✦ Generate
Company URLWork email
tallowlane.cohello@tallowlane.co
brightmoor.ioops@brightmoor.io
cindral.devteam@cindral.dev
orbwell.appsales@orbwell.app
saltmarsh.xyzhi@saltmarsh.xyz

Know exactly who to sell to

Turn a rough hunch about your ICP into an enriched, signal-rich account list inside your real TAM. Scout finds the custom data points that separate a buyer from a browser.

Meet Scout

Message draft

Sender name

Subject

T Firstname ✕ — a quick question

Body

Hi T Firstname ✕,
I work with infrastructure teams in the Nordics on cutting cloud spend without touching headcount. /
✦ Scout snippet ✕
Would it be useful if I shared the two changes that moved
Scout snippet
Clean variable
Add new datapoint
Spintax variable
Rows from: Accounts

Test messaging before you scale it

Run small, clean outreach experiments that change one variable at a time. Push the winning copy and the fresh data straight into the tools your reps already live in.

Open Dispatch
Local reviews
2 new reviews found
Financial filings
128 new filings found
Site content changes
5 changes found
Tech stack
4 software vendors found
Event: Hiring surgeBelmarqbelmarq.com
KubernetesOrbwellorbwell.app
Warehouse: IcebergDuskwaveduskwave.io
Payments: card-presentMarrowemarrowe.co

Learn what converts — and what never did

Find the handful of data points that actually predict a closed deal. Compare the signals that moved pipeline against the ones that quietly did nothing for two quarters.

Explore Modeler
Every signal imaginable
Find work emailVerify emailAll emails
rhea@lumendra.iovalid+2 more
jax@fennmark.covalid+1 more
no email found——
kel@orbwell.apprisky+3 more
sera@quarrow.devvalid+2 more
Signals
Use AI
Custom research
Enrich person
People, roles, tenure
Enrich company
Firmographics, funding
Work email
Find and verify

Turn one good play into a system

Refine your scoring and enrichment logic against real outcomes, then save it as a workflow the rest of the team can run on a Tuesday without asking you first.

Browse Signals

Build, test and ship your revenue engine

Join Keel: the Solstead accelerator for founding GTM teams

Keel is a six-week, fully async program for venture-backed teams building their first repeatable motion — two cohorts a year, 40 companies each.

Apply to join Keel Partner with Keel

Key benefits to help you build

Earn up to 18,000 enrichment credits across the six-week program

Meet 60+ founders and early revenue leaders inside your cohort

Build your first three plays with hands-on help from Solstead architects

Staff your revenue team with Solstead

Fractional Talent Hub

Find fulltime and fractional revenue operators who have shipped this motion before

Browse operators

Growth Roles Board

Search open GTM roles at funded startups, or post your own in under two minutes

View and post roles

Start a Solstead chapter on your campus

Become a Solstead Campus Fellow

We’re looking for 24 undergrads to form the first class of Campus Fellows for the 2026–27 year. Fellows also sit on the program council over the summer, shaping the curriculum with our team ahead of the September launch.

Apply for the 2027 cohort

What fellows get

Hands-on experience building a campus program from zero to launch

A Solstead workspace with 2,500 free credits that renew each term

Direct introductions to our operator network and recruiting team

Resources to sharpen your motion

Engage

Learn

Support

  • Bring in a certified Solstead Architect to implement at your startup
  • Book time with our growth team if you’re scaling fast
  • Building something unusual that eats real credits? Pitch us for a startup grant
  • Browse the play library when you’re stuck on a blank table
Community meetup talk — photo by Viridiana Rivera on Pexels
Speaker presenting at a chapter night — photo by Matheus Bertelli on Pexels
Build night around a long table — photo by Matheus Bertelli on Pexels
Revenue team together after a workshop — photo by Yan Krukau on Pexels
Operators pairing on laptops — photo by Christina Morillo on Pexels
Audience at a community summit — photo by Atlantic Ambience on Pexels
Cohort roundtable in a studio space — photo by Matheus Bertelli on Pexels
Founders talking between sessions — photo by Pavel Danilyuk on Pexels
Team applauding a demo — photo by Yan Krukau on Pexels

Frequently asked questions

Who is eligible for the Solstead Partner Program?
Venture funds, accelerators, incubators, studios, publications and communities that support early-stage founders — anywhere in the world. If you back or serve pre-Series-B teams, you qualify.
Where can I learn about Keel and the rest of the toolkit?
Start with the founder track in Solstead Academy — it walks through Keel, Scout and Dispatch in about ninety minutes, and every lesson ships with a table you can copy.
My fund isn’t a Solstead partner yet. What do I do?
Send us the fund name and a partner contact. We review new applications every Thursday, and most partnerships are live within a month of that first note.

What operators say after a quarter

Aeriform

“Solstead is the only tool where the research I’d have paid an analyst two weeks for shows up in the column, sourced, the morning I ask for it.”
Priya Raghavan — portrait by Jake Nackos on Unsplash
Priya Raghavan
Head of Growth

Halovar

“We stopped guessing at segments. Two weeks in we could name the four signals that actually predicted a demo, and we cut the other eleven from the model.”
Tomas Lindqvist — portrait by Korede Adenola on Pexels
Tomas Lindqvist
VP Revenue

Norstead

“My team runs eleven plays a month now. Before Solstead we ran two, and neither of us could tell you why one of them worked.”
Devon Okafor — portrait by Ben Khatry on Pexels
Devon Okafor
Director of Revenue Operations

Rivener

“It bends to our data model instead of asking us to bend to it. Our warehouse, our field names, our scoring — the workflow just reads them and keeps going.”
Marisol Vega — portrait by Thanh Xuan Nguyen Ly on Pexels
Marisol Vega
Sales Lead

Take your next growth idea from note to pipeline

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