Use Kestrel as your CRM enrichment and hygiene layer

Keep a clean, current CRM by routing every record through Kestrel first — for enrichment, formatting, scoring, and deduping.

CRM records Webinar RSVPs
Event attendee list New outbound leads
Inbound signups
Kestrel Your data cleanroom
118 enrichment tools
Clean & format data
Update / create records
CRM Clean and updated

Trusted by 184,200 revenue teams of every size

Palmwise
Sunhollow
ValeraCase study
Interloom
OverlarkCase study
Quarto
arboreta
AxiomaCase study
Relayd
rill
Ledgerly
Weftly
Gravitas Labs
orbis
VeridiaCase study
Striden
Florin
Caravel

How you can benefit from
Kestrel’s CRM cleanroom

Eliminate every manual cleaning task

No more spot-checking records, exporting CSVs, patching formatting, or chasing leads that never landed.

Stop paying for records that go nowhere

Keep — and pay for — only the accounts and contacts that fit. Strip spam, set parent-child hierarchies, and merge duplicates.

Turn accounts into living records with intent signals

Hold your speed-to-lead steady, and route the accounts worth a rep’s time straight to sales.

Automate any enrichment workflow you can picture

Assemble enrichment workflows that match how your business qualifies — then let Kestrel re-run them on a schedule to catch changes. Layer in intent data, first-party data, and more.

128/128 rows Filter Sort Search
Enrich listIndustrySegment
Halden AuctionsRetail & e-comMid-market10,00
Perrin MobilityTransportationEnterprise10,00
Fenwick FreightLogisticsEnterprise10,00
Alderline GroupManufacturingMid-market10,00
Vallen & RoeProfessionalSMB10,00
Wexmoor SupplyWholesaleEnterprise10,00
Bryde LogisticsLogisticsMid-market10,00
Northvale RetailRetailSMB10,00
Tradera FoodsFood & bevMid-market10,00
Coleridge MediaMediaSMB10,00
Marrow IndustrialIndustrialEnterprise10,00
Ryder Lane Co.LogisticsMid-market10,00
Bexley WholesaleWholesaleSMB10,00
Morrisette FarmsAgricultureMid-market10,00
Cassiter EnergyEnergyEnterprise10,00
Nippon Bay Ltd.ElectronicsEnterprise10,00
Grieve ApplianceConsumerMid-market10,00
Conduent BayIT servicesEnterprise10,00

Firmographic detail

Research companies against your own industry definitions, plus headcount, tech stack, funding history, and more.

Contact records

Normalize fields

Agent research

Score and prioritize the right leads

Define flexible scores that fit how your team sells, so the best leads get attention while the signal is still warm.

Start scoring your pipeline
Score contacts

Values to score

Platform team size

Scores

1–10 11–20 21–50

Keywords

No fit Fit Strong fit

Add new criteria

Save and run
Strategy Sales-led vs PLG Industry Custom definition Filtering…
CRM enrichment & sync
Imported contacts Matched profiles Direct line
1parth@volleyhq.comParth Sengupta(213) 5
2lou@insidescaling.co…Lou Petrossi(646) 5
3salesops@meterline…Xiaohan Zhu(305) 5
4nick@vivesa.comNick Thomason(202) 5
5a.ford@nullab.comAddie Ford(214) 5
6Portrait by Korede Adenola on Pexels
7
8
9Portrait by Thanh Xuan Nguyen Ly on Pexels
Auto-update
Dedupe contacts 118 enrichment providers Set parent-child hierarchies Real-time updates

Connect to any CRM or data warehouse

Run bulk enrichments and updates across millions of records, and keep one source of truth everyone trusts.

Explore Kestrel today
Abstract 3D rendering of fluid teal forms, by Steve A Johnson on Pexels AXIOMA

Axioma uses Kestrel to triple its enrichment coverage — with zero manual work

Read the case study
3.4xData enrichment coverage
Agent researchRun at scale in place of manual review
118Providers reached through one tech stack

Learn with our resources

Work through Kestrel Academy, read the revenue-ops blog, or start from a template and turn a growth idea into outreach in an afternoon.

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Kestrel Academy

Learn the platform in six short lessons. Sharpen your enrichment, write better outbound, and book more meetings.

Start learning
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Revenue-ops blog

Our sharpest writing on growing a pipeline motion, from outbound automation to agent-assisted lead research.

Read the blog
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Integrations

Browse every system you can connect to Kestrel in a couple of minutes, and see what each one unlocks.

See integrations
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Templates

Power your outbound motion with the workflows our strongest teams already run every week.

Visit templates
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Turn your growth ideas
into pipeline this quarter

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