Build something that lasts with tools shaped around long relationships, not one-off blasts.
The Wrenly editor bends a template around your writing and your look, so what arrives in the inbox reads as yours — and still earns the open.
Our templates are drawn by working designers and the code is handled, so every letter begins somewhere better than an empty document.
Straightforward and advanced personalisation let you tailor what each reader sees, which tends to mean warmer replies and steadier engagement.
We work behind the scenes, and alongside the writers who use us, to keep delivery rates high so a carefully-made letter actually reaches the people who asked for it.
Choose exactly who hears from you.
Write the thing.
Send it now, or put it on the calendar.
Most of my members have no idea Wrenly is behind any of it. They just get the letter, every single week, without fail. How precise it lets me be is the reason I stopped shopping around. It has earned the money twice over.
It starts with finding the people who already like what you do. Wrenly hands you the tools to reach them and turn a passing visit into a subscription.
Grow the list with opt-in forms and landing pages designed by people who do this for a living. Offer a guide or a worksheet in exchange for an address and keep the conversation going.
Spend less time on promotion and more on the work. With other Wrenly writers pointing their readers your way, the list keeps growing while you write.
Leave your address and we'll write the day it opens.
Every subscriber arrives for a different reason. Wrenly makes it easy to group them with tags and segments based on what you already know, so the next letter lands closer to the mark.
Organise by interest, by where somebody signed up, by what they've bought — or by anything else that helps you write to them properly. Go as fine-grained as you like.
The more you tag, the more relevant each send becomes. Write one letter and let different sections appear for different segments.
An automated journey works like a quiet assistant — welcoming, nudging and selling in the background. Once you can see it running properly, you can get back to the writing.
Decide what goes to whom and when, then let it run so every subscriber gets the version of the story that makes sense for them.
Automations do more than send a set of emails. You can pull somebody out of a pitch sequence the moment they buy and move them straight into the next thing.
See what's working and how your readers are meeting your writing, so the next letter can be the one they were hoping for.
Working with Wrenly is the closest thing I have to hiring a second person. It ships the letter, keeps the list tidy, and leaves the writing to me.
Writers who mean it send with Wrenly.
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