What makes a trip stick with you?

We pooled surveys of more than 11,400 Waypost members across six markets — Canada, Ireland, Spain, South Korea, Brazil and New Zealand — to learn what travelers are actually planning around, and how they lean on tools like Waypost to pull it off.

Unsurprisingly, 71% of respondents told us travel matters a great deal to them, and 63% are already turning over where they’ll go next. But it’s where they sleep that lingers longest: 39% said lodging can make or break the whole week.

What travelers remember most

Percentage of
traveler
responses
Lodging
Food & drink
Outdoors
Local culture
Getting around
Shopping

Trip factors

Source: Waypost Travel Pulse 09/24, N=3,118; BR, CA, ES, IE, KR, NZ

Q: Which factors make a trip memorable? Rank the following in order of importance, with 1 being the most important for memorability. Ranked in Top 3.