Show a first incentive before the cancel confirmation. Even when someone turns it down, the prompt gets them weighing what your product is actually worth to them.

Answers to these questions feed every Holdfast report. Read them as a running barometer of sentiment across your member base, not just a record of who left.

Let members freeze billing for one to three cycles. Roughly a third of people who take a pause come back on their own, and their history stays intact when they do.