Noor Haddad

Lisbon, Portugal

Welcome to my portfolio on Studiolane

I’m a brand identity and type designer working on marks that stay legible at every size. Most of my work sits at the intersection of restrained geometry and warm, human typography — systems that let a small team sound consistent without sounding rigid. I build wordmarks that survive being embroidered, etched, animated, and shrunk to a 16px favicon, and I write the guidelines that keep them intact once I hand them over. Over the past six years I’ve shaped identities for 34 studios, independent labels, and product teams, usually somewhere between the first hire and the Series A. If you’re rethinking an existing mark rather than starting from zero, that’s the work I enjoy most. I take on four engagements a year and currently have space for one more this autumn.