Post ideas

You're asking for…

Generate content ideas about small-batch ceramics. I run a two-person pottery studio focused on wood-fired tableware. My audience is home cooks and slow-living readers. Give me post ideas for short video and carousels. Tone: warm, practical, unfussy — no jargon, no hype.

Choose your favourite

Idea #1

Wheel Marks as a Signature

Film a single mug from centring to trimming and show why the finger ridges stay. Ties the price of a handmade piece to the twelve minutes it takes to pull one wall.

Idea #2

The Glaze Test Tile Wall

Walk the shelf of 60-odd test tiles and pick the three that made it into the shop. Shows the failure rate behind one colour without ever calling it a failure.

Idea #3

Kiln Opening, Unedited

One continuous take of the wood kiln coming apart after a 30-hour firing, ash marks and all. Keep the sound raw — the brick knock does more than any voiceover.

Idea #4

Built for the Dish Rack

A carousel on why a foot ring is trimmed the way it is: stacking, drying, and not scratching the counter. Practical detail that quietly justifies buying handmade.