Brand System

Our brand system keeps every surface recognisably Rowanmere:

Typography and colour tokens that survive the trip into production code
Photography direction that favours process over polished final results
Writing rules that keep product copy plain, specific and free of hedging

This page is both the reference and the argument behind it — read it before you brief an agency, a contractor, or a designer joining Rowanmere.

Supporting docs:

Quarterly Review Schedule