so that a reader can tell a Bellamont page from a borrowed one at a glance.
House StandardsRulebook
Bellamont works between the archive and the studio floor. We keep an editorial eye on everything that leaves the building, from a caption to a cover.
Our house style favours the plain word over the decorated one, and the long look over the quick take. What we publish should still hold up on a second reading.
Voice & Register
- Measured: we let the evidence carry the sentence rather than the adjective.
- Specific: a named place and a real date beat a general claim every time.
- Warm: we write to a reader we respect, not past them.
- Unhurried: we would rather publish late than publish thin.
Visual System
The visual system exists to keep a wide range of stories recognisably ours:
- One text face, set at a generous measure
- Two paper tones and a single ink accent
- Photography credited in the same breath as the story
- Rules and margins that stay put across formats
Publishing Plan
The plan sets what we owe a reader across a quarter:
- One long feature reported over six to eight weeks
- A weekly letter that shows the working, not just the result
- An archive re-read that puts an old piece back in play
Editors keep this page open while they work; anything that contradicts it here is a change to propose, not a rule to ignore.