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Rules in this guide
0Foundations0
Tone & Grammar0
Patterns0
Word list0
Add new rule
Short, specific names work best
Section
Explain why the rule matters and when it should be applied.
Target tags (optional)
Apply this rule only when text items carry at least one of the following tags
localization-safe
Hero copy
Choose or create tags…
Hero copy
localization-safe
Headline
Remove all tags
Examples
Show the rule in action: what to write and what to avoid, either as contrasting pairs or as overall instructions.